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Trends, guides, and news about brand identity.

Gradient logos: why tech brands love gradients
Gradient logos are no longer a gimmick. In tech, they help brands signal motion, modernity, and visual richness without losing the clarity of a memorable mark.

The return of serif logos: why this trend is back
Why are serif logos making a comeback in 2026? A practical analysis of the trend, the right use cases, and the mistakes to avoid.

3D logos: lasting trend or passing fad?
Are 3D logos a durable branding direction or just a visual fad? Here is when depth helps, when it hurts, and how to design a flexible identity system.

Logo color trends for 2026: palettes, examples and method
A practical guide to 2026 logo color trends: palettes, examples, accessibility, and a clear selection method.

The 7 Must-Know Logo Trends for 2026
Discover the 7 biggest logo design trends of 2026: neo-skeuomorphism, bold geometry, expressive typography, and more. Get inspired for your next creation.